Brand Audit

Is your brand working for you?
Find out what you are missing out on.

Your business brand is often built around your logo and continues across your business stationery and marketing collateral.

Gather all your collateral, take a look at your website and keep these items in mind when completing this questionnaire.

What products/services does your business offer

Do you know if your brand clearly communicate this?
YesNoUnsure

What is your business personality? Ie Your tone, look and feel: trendy, cool, fun, professional, high quality, expert…?

Do you believe your brand clearly communicates your personality?
YesNoUnsure

How are you positioned price-wise in the marketplace? (Budget, cheap, affordable, premium, superior…)

Do you know if your brand clearly communicates your position in the marketplace?
YesNoUnsure

Who are your main competitors?

Does your branding make your business stand out against your most aggressive and threatening competitors?
YesNoUnsure

Who is your target market? (Be specific!)

Think of your ideal client, does your brand communicate directly to and attract this specific client?
YesNoUnsure

What does the future look like for your business? (Your future goals and plans…)

Is your brand inline with this vision?
YesNoUnsure

Is your branding consistent across all branded and marketing collateral?
YesNoUnsure

Please provide your contact details so we can send the final report to you.